The Red Bull Music Academy music lectures, have been running for 20 years. hard to believe its been that long, but its a great resource of insight into artists creative processes. Red Bull have been putting money into arts and sports coverage and many other endeavors for years now, you can see their logo in many, many places. Its not just the philanthropy that drives them of course, its great branding, associating with many cool projects. As a strategy it clearly works. Personally not a fan of the drinks, but that's OK by me.
You can access the latest posted lectures at http://www.redbullmusicacademy.com/lectures/collection/latest
Currently you can see: Jan Delay, Winston Hazel, DAF, Syd, Ice-T, Eno and loads more covering all genres.