A New Concept For EQ

US Sound Magic announces Neo EQ      09/12/11

A New Concept For EQ

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Sound Magic has announced Neo EQ, which they describe as a new concept for EQ. It's probably best if we let them explain the concept in their own words:
NeoEQ is a revolutionary concept in equalizer technology. Totally different from traditional EQ, NeoEQ is able to automatically detect and lock in the most audible/sensitive frequency. This makes the whole EQ process much easier than traditional EQ methods - much more efficient and effective than traditional parametric EQ. Mixing engineers spend years learning how to hear individual frequencies and fine tune the EQ on each and every track they mix.
To get that perfect EQ, you have to know which frequencies to tweak and that can be quite time consuming and relies heavily on having "golden ears". Then the tweaking starts, boosting or cutting each targeted frequency by just the right amount. Too much boost and distortion will catch you. Too little and it will sound like no effect at all. And that's not the end of the nightmare: there's also bandwidth/Q to consider and this alone can make or break a sound, the track - the entire mix! EQ is always where the value of the mixing engineer is put under the microscope.
NeoEQ does a lot of the work that a mixing engineer did in the past. Send an audio signal to NeoEQ and it will analyze that input and find just the right frequencies for you. You won't need to hunt for the right frequency by yourself anymore or worry about whether you can find the correct one. After NeoEQ finds that perfect frequency for you, you can adjust the bass, the basic frequency and the harmonic for it. This not only saves a lot of time, it can give you amazing insight on how those with years of training zero in on exactly what needs fixing. And NeoEQ takes the guesswork out of messing with the Bandwidth/Q settings. Sound Magic has analyzed over 200 mixing engineer's methods on EQ and developed three special algorithms for bandwidth. Pick your musical/engineering style and Bandwidth will be automatically calculated for you.
NeoEQ is REALLY totally dynamic. Common parametric EQ units remain static, even those that are called "dynamic EQ". The cutoff frequency in NeoEQ is always changing as the input audio changes. Because of it's ability to automatically lock up with the right frequency, NeoEQ is more efficient, giving you way more effect with much smaller changes. A 2dB boost sounds similar to an 8dB boost on a common parametric EQ. The bottom line? You end up with much less distortion by increasing the efficiency of the EQ. Less boost/decay and narrower bandwidth makes any distortion far less than traditional EQ. Measurement results prove that NeoEQ only brings around 9% of the distortion of a traditional parametric EQ unit.
Another key feature that NeoEQ provides is that you can analyze a piece of audio first, then hold the frequency characteristics of it and apply that setting to other audio tracks. In this way, you can clone a static EQ setting from one audio track to another easily.
Equipped with the Sound Magic Auto Distortion Correction Peaking Filter Technology, NeoEQ provides the lowest distortion rate ever. This leads to a rich, natural sound - the sort of sound you know you want.
Pricing and Availability:
€49. Available on December 15th. More information:

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