Move is designed to make its products more accessible to a wider audience 05/01/11
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As part of an ongoing strategy to make its products more accessible and reach an even wider audience, Waves has announced that they have released new, attractive pricing across their entire product line. This latest move joins the company's other promotional activities such as free live events and online webinars which bring leading producers and engineers directly to the audio community. Here' s what Waves has to say...
In an era when hit singles and award-winning recordings are being created anywhere and everywhere, beginning January 2011, Waves is announcing price changes that are at an average of 40% lower then the 2010 price list MSRP. The freedom offered by today's technology opens up a new world of unlimited creative possibilities and Waves is proud to be part of that world. stated Mick Olesh, Waves Executive VP, Sales and Marketing. "With our new pricing structure, our goal is to make our award-winning products accessible to a wider segment of the market looking for audio solutions with unparalleled sonic quality." More information: